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2026-08-15

Agency Discount Codes: How Partner Agencies Get Their Own Rate on Road Reach

Agency Discount Codes: How Partner Agencies Get Their Own Rate on Road Reach

Quick answer: Any advertising agency or company that signs a cooperation agreement with Road Reach receives a private discount code. The agency books online as normal, enters the code in the *Agency Coupon Code* field at the summary step, and the discount applies to the total instantly. Once the booking is confirmed, the invoice is emailed immediately.


The problem this solves for agencies

Every media buyer in Egypt knows the loop: the client asks for a price today, the supplier replies tomorrow, you add your margin by hand, you send a spreadsheet quote, and by the time the client approves, the dates are gone.

In that model an agency loses three things: time, credibility in front of the client, and margin: the last one because you end up discounting to save a deal that took too long.

The Road Reach system was built to fix all three at once.


How the coupon works

1. The agreement

The agency or company signs a cooperation agreement with Road Reach defining the partnership terms and the agreed discount.

2. The code

Once signed, a private code is issued to that agency: one code tied to its name, used across all its own bookings and its clients' bookings.

3. Using it

At step 4 (Summary) of the booking flow there's a field labelled AGENCY COUPON CODE. Enter the code, hit Apply, and the discount is applied to the total on the spot.

4. The invoice

After the booking is confirmed, the invoice is emailed immediately: at the discounted price, itemised with dates, route and slot count. If the agency entered a tax registration number and billing address in the details step, the invoice comes out ready for finance without further back-and-forth.


What the partnership gives an agency

BenefitWhat it does for you
Partner rate stored in the systemNo renegotiating per booking: the code recognises your agency and applies your rate
Predictable marginThe gap between your code price and the client price is your margin, known upfront
Instant answers for clientsOpen the system during the call and confirm availability and price live
Immediate hold with a depositLock the dates before a competitor does, without waiting on approvals
Automatic official invoiceTax number and billing address included, ready for accounting
Transparent availabilityNo more "that date is taken" after you've already promised the client

A real workflow: from client call to confirmed booking

3:00 PM. Your client calls: they want a mobile LED campaign on the North Coast for five days before next weekend.

3:02 PM. You open the booking page, select Loop, pick the North Coast route, and tap the five days on the calendar. Availability is live, so you know instantly whether those days are open.

3:03 PM. You enter your agency code. The total drops to your partner rate.

3:04 PM. You quote the client the final price while they're still on the phone.

3:06 PM. They approve. You complete your details, pay the deposit, and the dates are locked under your client's name.

3:07 PM. The invoice is in your inbox.

Seven minutes instead of two days.


Who should become a partner

  • Advertising and media agencies buying OOH space for clients.
  • Digital marketing agencies that want to add OOH to their offering without building supplier relationships from scratch.
  • Large advertisers running repeat campaigns through the year: restaurant chains, retail, real estate, delivery apps.
  • Event organisers who need recurring exclusive days in specific seasons.

Frequently asked questions

How do I get a discount code for my agency?Contact the Road Reach team at info@blueagency-eg.com or on WhatsApp. Once the cooperation terms are agreed and the agreement is signed, a code is issued to your agency.

Does the code expire?The code is tied to your cooperation agreement and its term. Validity details are set out in the agreement itself.

Can I use the code for more than one client?Yes. The code belongs to the agency, so you can use it across your clients' bookings.

Does the discount apply to both Loop and Exclusive?The coupon is applied at the summary step to the booking total, whichever campaign type you selected. The exact terms are defined in your agency agreement.

When does the invoice arrive?Immediately after the booking is confirmed, to the email address entered in the details step.

Can I add a tax registration number and company address?Yes: there are fields for tax registration number and billing address in the "Your details" step. Fill them in so the invoice is issued in official format.

I'm not an agency: can I still book?Of course. The system is open to companies and individuals too; you select whether you're booking as a Company, Agency or Individual.


A note on pricing: live rates are shown on the booking page and come straight from the booking system, so the figure you see there is always the current one.

Want your agency code?

One agreement, and every booking after that carries your rate automatically.

Talk to us about an agency partnership →

info@blueagency-eg.com · +2 01101011396 · +2 01116111162

Read next: Loop slot booking guide · Exclusive day booking guide